Results tagged “Tim Hortons”

Summer is over. You know what that means: New York City's only Chick-Fil-A is reopening for another NYU semester. I'm personally leading a tour group there on Tuesday, the first day of NYU classes (although it might open a few days earlier as students are returning - remember they're always closed Sundays).

But the end of summer in New York City also means there will be less outdoor activities and more time to enjoy some quality fast food!

Here is some of the news that occurred over the summer:

• Checkers opened their first Manhattan location (at least in this century).
• Submarina California Subs came is still "coming soon" to Astoria, Queens (their first NYC location)*
• Tim Hortons was scheduled to open in three Cold Stone Creameries, but I haven't found any confirmation that this happened. Remember that they're in 11 Manhattan and Brooklyn Riese locations now. Union Square is also in the pipeline.

* Correction to original post: Submarina California has not opened yet (read update).

Tim Hortons and Riese Restaurants couldn't have asked for more media coverage for today's opening of the first 12 (well, nine, more about that later) Tim Hortons in New York City.

The event was covered nationally on The Today Show, CNBC, and Fox News. Additionally it was covered through dozens of local media outlets. In fact, I was even interviewed!

The LIRR Passage location is being portrayed as the flagship, and this is where the opening ceremonies took place this morning at 6am. Over a dozen reporters and camera operators were on hand as the first curious customers entered the facility. All but maybe six or seven were not here especially for Tim Hortons, but rather were, in their morning grogginess, trying to figure out what happened to their Dunkin' Donuts, and, navigate the new menu for replacements for their usual order.

Their were a few complaints to be heard. One man asked a manager where he could find the Splenda packets that had been in a plastic container under the Dunkin' regime. He was not satisfied with the answer to simply ask for Splenda in his coffee, as he'd been doing it himself for years. Truce was found by asking the counter staff for some packets.

Several customers streamed in by surprise but immediately recognized the brand and seemed very joyful of its arrival. Some had lived in Canada and border territories where it was nothing new, others had experienced it during their travels.

I ordered a large coffee and a 12-grain bagel with cream cheese after learning that the sausage, egg, and cheese sandwich was not available this morning. The bagel tasted fresh and crispy and the coffee was all it had been hyped up to be.

The coffee is very strong caffeine-wise, but amazingly mild roast wise. I can hardly understate the strength. I drank one large coffee and one small coffee between 6:05 and 6:40, and I was completely wired until after lunch around 1:30 in the afternoon.

Tim Hortons did indeed successfully manage to convert almost all of its Dunkin' Donuts to Tim Hortons over the weekend (see the Today Show link above for some brief conversion footage). The lone closed locations today were the Amtrak Passage location, which has been closed for months for a large-scale renovation, and the two Downtown Brooklyn locations. My theory on these later locations is that they were closed to provide the Manhattan locations with additional staff on this hectic day, as there was at least some indication on Twitter that these locations were complete.

Tim Hortons had a bit of a media blunder late last week when dozens of media outlets were reporting of the mass weekend conversion but Hortons' US PR Twitter feed was denying the reports. Today, however, everyone was on board. Tim Hortons launched a special webpage for New York City, and even the Twitter feed came around in the afternoon, when an official press release was posted on the Tim Hortons website.

After the two pending Brooklyn locations open (presumably this week), and the second Penn Station location opens later this summer, there will be 13 Tim Hortons in New York City. Add the three co-branded locations expected in August, and that makes 16. While pale in comparison to the 400+ Dunkin' Donuts locations and the hundreds of Starbucks locations in the city (comparision map between 2006 Starbucks and today's Tim Hortons), these new locations are in extremely high-traffic areas. For example, while Starbucks still has two locations in the same passageway as the new Tim Hortons, Dunkin' Donuts is no longer anywhere to be found in Penn Station. Hortons is now positioned for a sizable chunk of a sizable chunk of Manhattan's coffee purchases.

Notably absent from the location map are Financial District locations. Apparently Riese is no longer selling coffee down there. This would be another key market for Tim Hortons to get into. New York City's third-largest business district, Downtown Brooklyn, will have two locations soon, covering it decently well. The Upper West Side and Upper East Side get one location each.

Besides the Flagship Times Square location, we still don't know which Coldstone Creameries will receive Tim Hortons next month. The potential locations are (see map):

• Hell's Kitchen
• Upper West Side
• The Village
• Harlem (under construction)

Harlem's under construction status makes me favor it for one location, which would leave Hell's Kitchen, the Upper West Side, and the Village location fighting over the remaining spot. I welcome any photographic evidence and/or personal accounts which might support one the other.

Last week we found out Tim Hortons will be arriving in New York City in August, opening in three Cold Stone Creamery locations. While I and several newspaper articles described this as Tim Hortons entering the "Coffee Wars" of New York City, three locations wouldn't be much of a stronghold.

Entirely independent of this co-branded arrival next month, Riese Restaurants, a major franchiser of fast food options in New York City's main economic zones, announced this past day that it's replacing its 13 Dunkin' Donuts locations with Tim Hortons. And, amazingly, will complete the conversion between the close of business Friday and the Monday morning breakfast rush.

Riese and Dunkin' Donuts have a decade-long feud which started in 1999 when The New York Post published a photo of a mouse sitting on one doughnut and nibbling on another, shot at a Riese-run Dunkin' Donuts in Midtown. The photo even got a nod on The Late Show with David Letterman. Dunkin' sued Riese and tried to remove their franchise rights.

In the spirit of that photo, which I haven't found on the internet, I have attached a photo of a chipmunk and a Tim Hortons cup!

Riese has also mentioned that its Dunkin' sales were bad outside of breakfast time, which it hopes to remedy with Tim Hortons vast sandwich offering and lower franchise fees.

Riese has already removed all mentions of Dunkin' Donuts from its website, and has not created a page for Tim Hortons yet. Thus, using the Wayback Machine, here is the list of Riese-run Dunkin' Donuts locations as of last year:

761 7th Avenue @ 50th St. New York, NY  Phone: (212) 767-8347		48 New Street @ Wall St. New York, NY  Phone: (212) 483-8319		152 West 34th Street bet. 6th & 7th Ave. New York, NY  Phone: (212)630-0319
2547 Broadway @ 94th St. New York, NY  Phone: (212)316-2915		1276 Lexington Avenue @ 86th St. New York, NY  Phone: (212) 339-8868		47 East 42nd St. bet. Park & Madison Ave. New York, NY  Phone: (212) 681-8501
Penn Station LIRR Level New York, NY  Phone: 630-0314		Penn Station Amtrak Level* New York, NY  Phone: (212)630-0320		Madison Square Garden Taxi Ramp New York, NY  Phone: (212)594-0204
451 Fulton Street Brooklyn, NY  Phone: (718) 237-9346		22 Court Street Brooklyn, NY  Phone: (718) 624-1107		50 Fulton Street @ Cliff St. New York, NY  Phone: (212)732-6551

* This location is still under a larger renovation.

Photo credit: Photo by Mark Olson. Licence Information

Tim Hortons, the Canadian coffee and doughnuts chain, will enter Manhattan this August with three locations co-branded with Cold Stone Creamery. One location will be in Coldstone's flagship Times Square location, while the remaining two locations have not been leaked.

The chain will use promotions such as free coffee instead of media blitzing, The Financial Post reports. The three stores will be used as an indicator of how well Tim Hortons can perform in New York City, which already has Starbucks, Dunkin' Donuts, and McDonalds fighting over residents' and and tourists' caffeine addictions.

Currently the closest Tim Hortons is in Meriden, Connecticut.